Ireland, Friday 5 September – The Ireland Esports Collegiate Series is proud to announce Red Bull as an Official Partner and Official Energy Drink for the 2025/26 season. This exciting collaboration marks a huge step forward for collegiate esports in Ireland, bringing one of the world’s most iconic brands into the island’s leading student esports competition.

First launched in 1987, Red Bull is the world’s best-selling energy drink, with over 12 billion cans sold in 2023.

Their influence in sport and esports is unmatched, and in Ireland they have already proven themselves as strong supporters of collegiate gaming. With initiatives like the Red Bull Gaming Hub at South East Technological University (SETU) Waterford and their growing support for a new gaming hub at Queens University Belfast, Red Bull has firmly established itself as a driving force behind student esports development.

Now, as a partner of the Ireland Esports Collegiate Series, Red Bull will play a pivotal role in amplifying the competition experience for both players and fans.

The Series has experienced record-breaking growth over the past three years. More than 800 students from 16 universities and colleges competed across eight different titles in the 2024/25 season, making it the largest and most diverse esports competition on the island to date. Participation has nearly doubled since 2021, reflecting the growing appetite for esports at third-level institutions and cementing the Series as a key part of the student experience in Ireland.

“We are absolutely thrilled to welcome Red Bull as a partner of the Ireland Esports Collegiate Series,” said Kurt Pittman, Founder of Nativz Gaming. “This is a massively exciting moment for Irish esports. Red Bull’s commitment to collegiate gaming is second to none, and their involvement in our Series will take the experience for students and fans to an entirely new level. With their backing, the 2025/26 season is set to be the biggest and best yet.”

The Ireland Esports Leagues encompass schools, universities and companies, with the Collegiate Series as its flagship student competition. Together, these leagues provide a pathway for young people to connect through esports, develop valuable skills and progress toward careers in gaming, technology and beyond.

For more information on the Ireland Esports Collegiate Series visit www.irelandcollegiate.com and read more about Ireland Esports Leagues at www.irelandesportsleagues.com.